Nov 16, 2010 13:49 GMT  ·  By
From left to right: Mr. Sunil K. Sinha, MD, Sharp Business Systems India Ltd.; Mugdha Godse; Mr. Takeshi Mori, General Manager, Sharp Corporation (NXPowerLite)
   From left to right: Mr. Sunil K. Sinha, MD, Sharp Business Systems India Ltd.; Mugdha Godse; Mr. Takeshi Mori, General Manager, Sharp Corporation (NXPowerLite)

In an attempt to get a bigger slice of the tasty pie the Indian market has proven to be for handset manufacturers such as Nokia, Sharp has just unveiled four new mobile phones. Codenamed Alice, Blink, Tango and Cyborg, the mobile phones will be released in India by the end of the year.

Sharp's entry into the fast growing Indian handset market follows Dell's decision from earlier this week, to enter the Indian market with two new Android smartphones targeting both high and lower-end mobile users.

The Japanese company has big plans as it stated that it is working hard towards becoming a leader in the ‘mobility market’ in India.

Speaking at the launching event held in New Delhi, Mr. Sunil K. Sinha, Managing Director, Sharp Business Systems (India) Limited said, “Sharp’s new handsets are in sync with the company’s history of innovation and commitment towards bringing quality products to life.

The Sharp handsets symbolize our pioneering technological advancement and continued focus on R&D, and these would prove to be revolutionary in enhancing the mobile user experience, especially with the advent of 3G Network Services in India.”

“We bring the same degree of quality commitment to the mobile business and assure our consumers of cutting-edge technology that will delight them in all ways including the form factor and one-of-a-kind service response,” he added.

The newly unveiled Sharp Alice is an affordable touchscreen phone that comes with a resistive touch display, 3-megapixel camera, microSD card slot for memory expansion, quad-band GSM compatibility, FM Radio, Bluetooth connectivity, G-Sensors and integrated social networking services (Facebook, Twitter, Flickr). The phone should be available for Rs.8,499 (about $188 USD) starting December 2010.

Sharp Blink is a dual-SIM clamshell that sports a 2-megapixel camera, microSD card slot for memory expansion, FM Radio, Bluetooth connectivity and support for social networking services. The device should be available for Rs. 6,500 (about $143 USD).

Sharp Tango is a 3G compatible swiveling feature-phone that comes with a 2.9-inch touchscreen display, 5-megapixel camera, Gravity sensors and Pedometer, microSD card slot and support for social networking services. The Tango should be available by the end of the year for Rs.17, 499 (about $386 USD).

Sharp Tango is another handset that comes in a swivel form factor. It packs a 3.2-megapixel camera, microSD card slot, Bluetooth connectivity, FM Radio, EDGE and GPRS compatibility. The phone should be available in India for Rs. 16,999 (about $375 USD) by the end of the year.