New episode brings new controversy, even more cries to get the show off the air

Jan 9, 2012 12:25 GMT  ·  By
6-year-old Alana drinks “go-go juice” for extra “oomph” at beauty pageant
   6-year-old Alana drinks “go-go juice” for extra “oomph” at beauty pageant

TLC's “Toddlers & Tiaras” has come under fire again, after the most recent episode showed a pageant mom apparently doping her daughter before one of the shows. Video of the alleged doping is below, embedded at the end of the article.

This is not the first time that the reality series, which details the lives of young girls and their mothers who push them into becoming pageant queens, is blasted for claims it verges on child abuse.

Neither does it mark a first in terms of doping allegations. However, never before has a mom gone on record to speak of the means they use to make their kids look more “lively” before the pageant shows.

June Holler from Giorgia, who also calls herself the Coupon Queen, is the one supporting Alana's dreams of becoming a beauty queen.

Alana is only 6 but, by the looks of things, she already knows what she wants in life: to win beauty pageant titles to make money and one day become a coupon queen like her mom.

Or, as she puts it, “A dollar makes me holler, honey boo boo.”

To make sure she's lively enough for the shows, June gives her daughter a special spiked drink she calls the “go-go juice.”

Word online has it the drink in the unlabeled bottle could either be Mountain Dew (which contains caffeine) or an alcohol-based concoction.

Either way, June defends giving it to her daughter by saying she's not doing anything wrong, she's just upping her chances of winning the pageant.

“A lot of pageant moms and people know what the 'special juice' is, everybody has their different concoctions. Special juice is to help energize her,” June explains.

She's not the only one using such a trick either, she hints.

“A lot of moms say, 'Oh, well you’re doping up your child,' well hey, no I’m not. I’m not hurting her. We have tried the pixie sticks that are known as 'pageant crack,' we went through 15 bags at one pageant and they just don't do anything for her,” June says.

Video of Alana after taking “two gulps” of the special juice shows her spinning on the floor, acting frantic and being obviously unnaturally hyped.

“My special juice is gonna help me win!” she yells at one point.

Check out the video below.