14 DAY TRIAL // Japanese optics manufacturer Tamron has just published its financial results for the 2013 fiscal year, revealing two new zoom lenses and more information about the company's mid-term strategy.
According to the published presentation slides, Tamron registered an overall increase in revenue, but reported a decrease in profit due to the price reductions applied to some of its products combined with the weak demand of lenses in Europe and China.
For FY2014, Tamron plans to achieve an increase in both revenue and profit by launching new competitive products, including the recently revealed 16-300mm F/3.5-6.3 Di II VC PZD MACRO and 28-300mm F/3.5-6.3 Di VC PZD lenses, whose development was announced last week.
One of the most interesting aspects of Tamron's mid-term strategy towards FY2016 is the addition of a Wide Zoom as well as a new Standard Zoom lens to its current lineup.
No further information has been disclosed about these mysterious lenses but, since they are placed under the “Strategic New Products” category alongside 16-300mm F/3.5-6.3 Di II VC PZD MACRO and 150-600mm F5-6.3 Di VC USD SP lenses, we expect them to challenge more popular optics from Canon or Nikon.