14 DAY TRIAL // The gaming industry is slowly but surely becoming more and more globalized, as companies are starting to manifest their influence and extend their networks across the whole world. Such is the case with Japanese game publisher Square Enix, most famous for the hugely successful Final Fantasy RPG (Role Playing Game) franchise.
The company, after partnering up with Microsoft for the Tokyo Game Show and announcing that it would deliver previously PlayStation 3 exclusive titles to the Xbox 360, has just stated that it has closed a deal with French game developer Ubisoft in order to bring its games to the Land of the Rising Sun. Although there are no details on what particular games it will bring, analysts believe that the recent Prince of Persia or Far Cry 2 titles will definitely hit Japan's islands.
“The global video game market is expected to maintain sustainable growth thanks to geographical expansion and diversification of customer base,” said Yoichi Wada, president and representative director of Square Enix. “By partnering with the UBISOFT Group having a number of highly acclaimed titles, we can now work to provide high-quality overseas-produced games to Japan, thus invigorating the Japanese game market while strengthening our presence as a global leader in the video game industry.”
This is all part of the new strategy that Square Enix is currently using in order to become a more influential game developer and publisher across the world, not only in its native Japan. Let's not forget that the company has also announced that it will publish Supreme Commander 2 in North America, the sequel to a very popular RTS (Real Time Strategy) game that sold very well worldwide.
Let's hope that these new efforts made by Square Enix will materialize in better games, which people from every country can enjoy.