The cell phones would get the same reception as TVs using antennas

Jan 5, 2007 09:30 GMT  ·  By

Many technology companies are looking to find a more convenient way to provide video and TV on the go. Both Modeo and Qualcomm are highly preoccupied with the matter.

While Modeo is apparently still looking for carrier partners, as it hasn't announced any partnership yet, but ready to go live with their mobile TV service, having recently announced a 'commercial beta launch' , Qualcomm Inc.'s MediaFLO has already spent $800 million to built a nationwide broadcast network and Verizon Wireless has already committed to their TV service.

Several cellular carriers and technology companies have come up with various ways to deliver video and Live TV to cell phones so far, but the services have not been as successful as expected. Samsung Electronics Co. has thought of a different way to provide video on the go. By equipping mobile phones to pick up digital signals from local TV broadcasters, the handsets would essentially become portable television sets.

Therefore, the handsets would be able to receive TV over the wireless network or through TV broadcasters, leaving it up to the consumer to choose what is more convenient. Broadcasters would need to transmit separate beams to portable devices equipped with a Samsung chipset in order for the technology to work, and other devices such as laptops or digital video players would also be able to receive signals if equipped with the chipset.

The South Korean electronics company, Samsung, plans to present prototypes of devices that include the TV technology at the Consumer Electronics Show in Las Vegas and reveal the many advantages it has to offer compared to other wireless video approaches.

According to Samsung, the reception isn't affected when traveling even at speeds of 170 miles per hour and the channel can be changed practically instantaneously. "Consumers can...take it with them on the train or in a car," says John Godfrey, a Samsung spokesman.