14 DAY TRIAL // Phil Frazier, who worked as an executive producer on the Madden NFL series from EA Sports, has announced that he was living the series after more than 14 years in charge of the game, with the division announcing that Roy Harvey, who was the executive producer working on the college powered NCAA Football, taking over his role in the team.
A representative from EA Sports commented, “We appreciate Phil’s 14 years of work on the Madden franchise and recognize he was looking for a new opportunity.”
He added “Our team is changing to tackle new opportunities and we’re confident in the new organizational structure and leadership we have in place.”
Madden NFL has also lost Ian Cummings back in April and it seems that the franchise is undergoing a chance of developmental generations.
Rumors are saying that a number of other developers have left Madden NFL and that they are putting together a new studio called Row Sham Bow.
It's not clear what the studio will be working on but it could be that they are thinking about creating a rival American football game, one which will provide some much needed competition for Madden NFL.
At the moment Electronic Arts has an exclusive licensing deal with the National Football League, meaning that it is the only publisher that can use official names and the likeness of players, which is a huge advantage over a possible competitor.
Madden NFL is one of the biggest series for Electronic Arts, valued both for its sales and for the solid year over year performance.
The new Madden NFL 12 uses a whole new physics based approach to the game, meaning that animations are no longer pre determined before two players clash, which results in a more realistic game.
Madden NFL 12 will launch at the end of August on all possible platforms.