14 DAY TRIAL // Two of the biggest video game launches of the fall of 2011 will be Battlefield 3, the first person shooter from DICE and Electronic Arts, and Call of Duty: Modern Warfare 3, from Infinity Ward and Activision Blizzard, and the two games seem to be locked in a statement war that could last up until their respective launch dates.
The leader of publisher Electronic Arts fired the last salvo saying that Activision was forced to talk about its Elite subscription service because it lacked any other way of getting attention from players.
Speaking to Industry Gamers John Riccitiello, who is the Chief Executive Officer at EA, has said, “But maybe there's a reason they led with their chin. I think the reason they led with their chin is that they needed to say something against what was clearly a more powerful presentation of Battlefield 3 over Modern Warfare. So they needed something to say. I think they picked the wrong thing, but there's a lot of months between now and November so they've got plenty of time to recover.”
When Call of Duty Elite was initially announced Activision has offered some information on what the service will offer to players but has also held back on how much it will cost at launch and about some of the features.
A lot of industry observers saw this as a rushed announcement, with Activision Blizzard probably fearful of a leak like that which affected Modern Warfare 3.
Battlefield 3 has impressed gamers with its looks and Electronic Arts says that the gameplay will also be significantly improved.
I managed to get a look at the multiplayer side of the game during a E3 2011 Hands On.
Bobby Kotick, the CEO of Activision, has said that Modern Warfare 3 will be better than Battlefield 3 on consoles.
Both games launch this fall and both publishers hope that their release will be the most successful one.