Prepare for “a Family of iPhones,” Says Apple’s Former Ad Guy

Prepare for “a Family of iPhones,” Says Apple’s Former Ad Guy

Ken Segall believes the iPhone’s biggest years are ahead of it

  • iPhone
  • By Filip Truta
  • April 6th, 2013
Apple Needs iPhone 6 This Year, Not iPhone 5S – Ken Segall

Apple Needs iPhone 6 This Year, Not iPhone 5S – Ken Segall

“If it’s worthy of being a new model, it’s worthy of having its own number”

Apple Once Considered Naming Its iPhone “Tripod”

Apple Once Considered Naming Its iPhone “Tripod”

Other candidates were “Telepod,” “Mobi,” and even “iPad”

  • Apple
  • By Filip Truta
  • August 12th, 2012
Ken Segall’s “Insanely Simple” Book on Steve Jobs Reaches New Heights

Ken Segall’s “Insanely Simple” Book on Steve Jobs Reaches New Heights

Named Book of the Month by entreBOOKS founder David Shepherd

  • Apple
  • By Filip Truta
  • February 17th, 2012
New Book Aims to Tell "The Simple Truth About Apple"

New Book Aims to Tell "The Simple Truth About Apple"

Written by a man who has worked with Steve Jobs for over a decade