14 DAY TRIAL // Windows 10 adoption is growing at a much faster pace in Europe than in the rest of the world, and in some countries on the Old Continent, the new operating system has managed to get unexpectedly close to leader Windows 7.
StatCounter reveals that, in January 2016, Windows 10 was powering no less than 17.86 percent of the computers used by Europeans while Windows 7 remained the leader with 42.58 percent. Windows 8.1 dropped to the third place while OS X also lost users to decline to 10.45 percent.
There are countries, however, where adoption of Windows 10 is even more optimistic.
Scandinavian markets in general, and Denmark in particular, appear to be quite interested in Microsoft’s new desktop operating system, and these statistics seem to be living proof.
In this country, Windows 7 is the number one option too with 33.23 percent while Windows 10 is the runner-up with 26.51 percent. OS X is third with 18.8 percent.
More aggressive upgrade campaign
Starting today, Microsoft is offering Windows 10 as a recommended download in Windows Update, so in case your computer is configured to automatically receive this type of updates, it could also download the necessary files to start installation of the new OS.
Microsoft, however, guarantees that users will always be asked before the installer kicks off, so you are still allowed to choose whether you want to upgrade or not while also being provided with an option to downgrade to your previous OS in case you don’t like Windows 10 (or you install it accidentally).
Certainly, this more aggressive upgrade campaign will increase Windows 10 adoption figures, but it’s also a double-edged sword, as some people might actually be more annoyed at Microsoft’s push and decide to stick with their current OS versions despite Windows 10’s free offer. Windows 10 will continue to be available as a free upgrade until July 29.