Sony believes it's not the right venue for its announcements

Jan 14, 2020 23:49 GMT  ·  By

Last year Sony announced that it will not participate in E3 and we thought that it makes sense since the Japanese company didn't have anything important to announce. However, 2020 is the year of the next-generation consoles, as both Microsoft and Sony are expected to launch their new gaming consoles, the Xbox Series X and PlayStation 5.

Surprisingly, Sony confirmed earlier today that PlayStation will skip E3 2020, GameIndustry.biz reports. It looks like the company plans to make its own event where it will reveal a bunch of new titles along with the PlayStation 5.

After thorough evaluation SIE has decided not to participate in E3 2020. We have great respect for the ESA as an organization, but we do not feel the vision of E3 2020 is the right venue for what we are focused on this year. We will build upon our global events strategy in 2020 by participating in hundreds of consumer events across the globe. Our focus is on making sure fans feel part of the PlayStation family and have access to play their favorite content. We have a fantastic line up of titles coming to PlayStation 4, and with the upcoming launch of PlayStation 5, we are truly looking forward to a year of celebration with our fans,” said a Sony spokesperson.

Following Sony's confirmation that it will skip E3 2020, ESA, the entity that represents the interest of games publishers and is funded by revenues gained from E3, issued its own statement:

E3 is a signature event celebrating the video game industry and showcasing the people, brands and innovations redefining entertainment loved by billions of people around the world. E3 2020 will be an exciting, high-energy show featuring new experiences, partners, exhibitor spaces, [marketing plan] activations, and programming that will entertain new and veteran attendees alike. Exhibitor interest in our new activations is gaining the attention of brands that view E3 as a key opportunity to connect with video game fans worldwide.”