Survey reveals this year’s device lineup is not exciting

Oct 6, 2021 08:56 GMT  ·  By

Apple has launched the iPhone 13 and the Apple Watch Series 7 last month, and while the smartphone is already up for grabs, the new smartwatch is projected to hit the shelves later this month.

But according to a survey conducted by SellCell, this year’s generation isn’t necessarily really impressive, as no less than 64 percent of the respondents said they are not very or even not at all excited with the new products.

“When asked what they think of the new iPhone 13 lineup, 14.4% of Apple users said it is “extremely” or “very exciting”; 21.5% rated it “somewhat exciting”; 64.1% deem it “not very” or “not at all” exciting,” the survey reveals.

Out of the existing iPhone users, only 23.2 percent of them said they plan to purchase an iPhone 13. So with less than 1 in four iPhone owners planning an upgrade, it’s hard to believe the iPhone 13 would generate a supercycle, as many customers might delay the purchase until next year when bigger changes are expected.

Google Pixel, the preferred Android phone

iPhone 13 Pro remains the most popular choice for people planning an upgrade, followed by the Max, the standard iPhone 13, and then the mini. This shows Apple is indeed right when it plans to kill off the iPhone mini, as this form factor is expected to be retired next year.

Some people still can’t live without Touch ID, it seems.

“Meanwhile, ‘Lack of Touch ID’ (29.3%), ‘No major features to warrant an upgrade’ (19.5%), ‘My current phone works fine’ (12.1%), ‘Lack of always-on display’ (9.6%), and ‘Doesn’t have notch-free design’ (7.3%) are among the top deal-breakers, according to Apple users who don’t want to upgrade,” the survey reads.

Those who consider a switch to Android pointed to Google as their next destination, followed by Samsung and OnePlus.