Jan 13, 2011 13:40 GMT  ·  By

Since the next iOS iteration from Apple, version 4.3, is said to bring some pretty interesting enhancements for the AirPlay technology, Bowers & Wilkins rolled out at CES 2011 a new wireless audio system that will fully leverage this advanced streaming technology, namely the Zeppelin Air. After you take a look at the photo you'll most likely immediately realize just why Bowers & Wilkins dubbed their audio system the “Zeppelin”, but the truth of the matter is that the new Air model offers a whole lot more than just an attractive external look (although that will certainly help customers make up their mind, too), as it also comes with updated drive units, up-rated amplification and the latest Digital Signal Processing technology available on the market.

The fully active 2.1 system sports improved 4x25W + 1x50W output and updated drive units, as well as Bowers & Wilkins Flowport technology and advanced Digital Signal Processing in the form of Dynamic EQ, that combine with a significantly upgraded port for enhanced bass performance.

Additionally, the DACs have also been upgraded, with 24bit-96KHz capability for compatibility with emerging high-quality audio formats, that are starting to become more and more popular.

As mentioned right from the start, one of the Zeppelin Air's main selling points is represented by the built-in Apple AirPlay technology, that will allow users to stream music wirelessly from iTunes, iPhone, iPad or iPod touch, but also to create an multi-room system with iTunes on Mac or PC, delivering music to multiple Zeppelin Airs placed in several locations.

The Zeppelin Air requires iTunes 10.1 or later and iOS 4.2 or later, which means that it will certainly manage to leverage the AirPlay improvements brought about by iOS 4.3, especially since it won't reach the market by March 2011, when it will sell for around $599.99.