That's a wrap folks! Thank you for being here with us for our live blog on Apple's "It's Show Time" event, and don't hesitate to check out our news section for in-depth stories about Apple's new services or scroll down to see the highlights of today's event.
Tim Cook is back on stage to thank Oprah for her contributions to the original content offered through Apple TV+.
Oprah Winfrey is now on stage to introduce two new shows focusing on mental health for the Apple TV+ service.
Apple TV+ is an on-demand subscription service with offline and online content, available in more than 150 countries starting fall 2019. And the best news is that it will be streamable on all your devices!
Apple TV+ is the home of quality original shows, from documentaries to drama, kids tv shows, and amazing action movies. Apple partnered with numerous Hollywood stars for its upcoming streaming service!
JJ Abrams and Sarah Bareilles are on stage to announced a new romantic series called "Little Voice".
Big Bird and co. are now on stage for Apple TV+ with a new show for kids, about... coding, and much more!
Stand-up comedian Kumail Nanjiani is also on stage for Apple's brand-new Apple TV+ service with an exclusive show called "Out Little America".
Jason "Aquaman" Momoa is now on stage with Alfre Woodard to introduce Apple TV+ original content.
Reese Witherspoon, Jennifer Aniston, and Steve Carell will be joining Apple TV+ with an original show call "The Morning Show."
Steven Spielberg is on stage to introduce Apple's new video streaming service, which will feature interactive content.
Tim Cook is back on stage announcing a brand-new Apple TV service called Apple TV+, for original content, promising something never done before. Apple partnered with big Hollywood start for the exclusive content offered via its new Apple TV+ service.
The all-new Apple TV app will be available in May 2019 via a new tvOS update for Apple TV, and it's also coming to macOS, Roku, Fire TV, and smart TVs from Samsung, LG, and more.
Apple TV Channels will give you instant access to all the shows of your subscribed services from within the Apple TV app so you won't have to switch between apps. The all-new Apple TV app also comes with new abilities to learns about your favorite content and show you only the things you are interested in. The new navigation and previews work pretty much like the Netflix app.
Apple announces Apple TV Channels service for the Apple TV app to offer you on demand content and offline downloads.
Apple announced an all-new Apple TV app for iOS, Apple TV.
Tim Cook is back on stage to talk about Apple TV.
Apple Arcade will give users access to more than 100 exclusive games that will be playable offline, no matter your Internet connection, so you can play anywhere. Apple Arcade will be available in fall 2019 in more than 150 countries.
Apple plans to make iOS an even greater platform for gaming, with a new paid subscription service for gaming... called Apple Arcade, which will also be available for the Mac and Apple TV and gives game developers the freedom to do amazing games never seen before on mobile devices.
Tim Cook is back on stage talking about the App Store, saying that iOS is the most popular gaming mobile platform.
This is the physical version of the Apple Card, made from titanium with your name engraved on it.
Apple Card has no penalty interest rates and will be accepted all over the world. Apple Card is also designed with security and privacy in mind so you can make secure payments and don't worry about anyone tracking your purchases.
Apple Card also comes with Daily Cash, a "cash back" rewards program that adds 3 percent cash from your purchases with Apple Card, for unlimited transactions every day.
Apple Card appears to be a new credit card service for your iPhone focused on privacy and transparency.
Tim Cook announces a new Apple Pay service called Apple Card.
Apple celebrates 10 billion transactions via Apple Pay and promises availability in more than 40 countries by the end of the year.
Tim Cook is back on stage to talk about Apple Pay.
Apple News+ is available today with the latest iOS 12 and macOS Mojave 10.14.4 updates, and the first month is free!
Apple doesn't allow advertisers to track you when using the Apple News+ service, and it cost only $9.99 per month with Family Sharing included at no extra charge.
Apple News+ includes big names liek Los Angeles Times and Wall Street Journal.
We're seeing a live demo of the Apple News app with the Apple News+ service for digital magazines. The navigation of the app looks pretty much the same as the Apple News and Apple Music apps, but designed specifically to enjoy magazines like you'd do in real life.
Apple News+ gives users access to 300 magazines from all sorts of areas, including fashion, sports, lifestyle, and more.
Tim Cook announces Apple News+, a new service that gives you access to magazines. And we're now seeing a video of the new Apple News+ service.
Tim Cook announced magazines for Apple News!
Tim Cook talks about Apple News, so we expect him to unveil a paid subscription service that would cost under $10 per month and give you access to hundreds of publications, and more.
We're live with Apple's "It's Show Time" special event, which takes place at the Steve Jobs theater in Cupertino, California. We expect great announcements today as Apple's Tim Cook is now on stage talking about Apple's services and products, like Apple Pay, Apple Maps, FaceTime, Find My iPhone, Find My Friends, Apple Music, and Apple News.
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