14 DAY TRIAL // Tablets are taking over the world, but it appears those most likely to adopt a tablet these days are actually children, a new survey from Ofcom reveals.
Most importantly, children are shown to shun mobile phones in favor of the larger screen devices. Compared to 2012 when 49% children aged 5 to 15 owned a handset, today we see only 43% of them doing so.
Apparently, children and young adults prefer slates and their broad features. This trend is mirrored in the numbers provided by the research, as adoption has increased to 42% from 14% last year.
Let’s break these findings into age groups. It appears that a quarter of kids between age 3 and 4 are using tablets at home.
Just 15% of young children aged 8 to 11 own a basic mobile phone and not a smartphone at this moment.
As one would expect, the percentage is higher when older children are concerned. In the 12-to-15-year-old sector, we find that mobile phone ownership covers 62% of subjects involved in the study. However, 26% of them own a tablet, with the numbers climbing from just 7% last year.