A new study shows that only a few Americans would like such a device

May 15, 2013 13:54 GMT  ·  By

While the Google Glass is the most hyped gadget of the past few years, a new study shows that only 10 percent of American smartphone owners would actually wear the device.

Obviously, the social awkwardness is the top reason why people said they would not buy Google’s product, the report reveals, Mashable reports.

And who can blame them? The Internet is full of people wearing Google Glass that have been photographed without their knowledge or approval.

BiTE interactive surveyed 1,000 U.S. adults. Out of these, 45% said they wouldn’t wear the Glass because of its awkward aesthetic or because it seemed like it would irritate them.

Since the device costs about $1,500, they considered that maybe with a lowered price more would decide to buy the product. However, not even under these circumstances would 38% of the respondents agree to wear it.

However, there are also people who are eager to try the device. About 44 percent of those who would wear the gadget said that taking pictures seemed to be the most compelling feature of the device.

About 39% are curious about making phone calls with the device, while 37% want to use the Glass to record video clips.

“The average American perceives Google Glass as a toy made solely for the tech-savvy elites," said Joseph Farrell of BiTE interactive.

He said that the aura of exclusivity around the device limits the user base for Google Glass.

Thus, smartphone users are more likely to remain satisfied with the fact that they can use their phone to guide them through their daily activities, including to take pictures, shoot videos and search for directions and information.

According to Google officials, the device is still one year away from being released to the larger masses, while they are only available for developers at the moment.