14 DAY TRIAL // Video game developer Blizzard is announcing that it will launch the new Token concept for World of Warcraft today, April 7, in all the countries that are part of the Americas region, with the mechanics set to be implemented at around 10 AM Pacific Daylight Time, after a maintenance period.
The official announcement says that gamers will be able to get tokens in North America, Latin America, New Zeeland, and Australia.
The initial cost has been set at 20 United States dollars and 25 Australian dollars (around 18 Euro), and when a player wants to sell it, the starting price in the Auction House is set at 30,000 in-game gold.
Blizzard adds, "From that point forward, the gold price will automatically fluctuate based on player supply and demand. To start we’ll be limiting the number of Token purchases to 10 within a 30-day period, but this limit may be adjusted over time."
The company is also saying that the Tokens will immediately be offered in the official shop, but a slight delay might be implemented between the moment they go for sale in the Auction House and the moment they can actually be purchased.
Blizzard is probably taking this measure to make sure that the infrastructure it is using can handle the expected high initial demand.
So far, launch dates for the World of Warcraft Token for other areas of the world have not been announced.
World of Warcraft continues to be the most successful subscription-based MMO
The Token is just the most recent idea Blizzard is implementing to try and improve the overall experience for all those playing the MMO.
The title still uses a subscription model and has a solid player base, which puts pressure on the developers to make the experience better.
The Token makes it relatively easy for gamers to exchange currency in game and is designed to limit the impact of gold-farmers and improve the overall security level for the MMO.
Blizzard is also saying that it does not have plans to allow gamers to trade them directly and that the price will be handled by an algorithm that takes into account supply and demand and will tweak the gold value to try and keep up with the way the community uses the new mechanic.
