14 DAY TRIAL // H&M has unveiled the first commercial with Beyonce, after teasing us with several, gorgeous photos. It’s called simply “Beyonce as Mrs. Carter in H&M,” and you can see it in full above.
Perhaps more exciting than the fact that the video has Bey in skimpy swimsuits that perfectly show off her toned figure is the fact that it includes a considerable sample of new material.
The track included in the video is “Standing on the Sun” and, so far, it sounds very interesting.
“Beyonce as Mrs. Carter in H&M” is directed by Jonas Akerlund, who previously worked with Beyonce on the official video for her and Lady Gaga’s hit song “Telephone.”
Beyonce is now on tour, the Mrs. Carter World Tour, so that explains why she’s suddenly Mrs. Carter in the ad. And, by the way, if you’re a professional photographer, you can’t go to her shows in that capacity.