14 DAY TRIAL // Digital Chocolate has just released Vodafone McLaren Mercedes Team Racing, a mobile game that takes F1 racing to the display of mobile phones.
McLaren Mercedes has closed a partnership with Vodafone at the beginning of the year. At that time, three branded Vodafone McLaren Mercedes handsets have been launched as solid proof of the collaboration. Now, they are taking their bond even further, with the launch of a mobile game.
"Both BELTE and the team share the same core focus on innovation and engineering excellence. We are confident that Vodafone McLaren Mercedes can strongly support BELTE in its global expansion plans - this is an exciting step and we look forward to a successful future together.", Jonathan Neale, Managing Director at McLaren Racing commented on the partnership.
Vodafone McLaren Mercedes Team Racing allows the mobile phone gamer to become part of the F1 racing team and experience the suspense of a high speed competition. Of course, all within the limits of the cellular's display screen.
The game allows its player to put himself in the shoes of either Hamilton, or his team-mate, Fernando Alonso. Still, the player is not expected to have their skills right from the beginning. For this reason, he can choose between a Quick Race mode and a Practice one.
The partnership between Vodafone and the McLaren Mercedes F1 team can be best spotted in several details of the game. Every time the car picks up a Vodafone speed boost, it catches an extra speed due to a turbo shot. That might prove great for those that like to see themselves unexpectedly finishing among the first competitors, but it's not very realistic. There's no chance that such a thing might happen in a real race, so there's little reason for it to happen in the mobile game, that is if the player is looking for something as real as possible.
Still, we're talking about a mobile game well branded, so there should be no surprise to see on several occasions how several logos slide by, but are still visible even at the F1 high speeds.