Jan 5, 2011 10:19 GMT  ·  By

Once again, proof has appeared to show that the USB 3.0 Standard has become quite popular, enough for certain companies to actually receive special recognition for some of their inventions.

As end-users know, the SuperSpeed USB 3.0 standard has been showing up in more and more external storage units, even though native chipset support for it is just now becoming widespread.

Regardless, the USB Implementers Forum (USB-IF) certified 165 products, the past year alone showing the number of such products, like devices from Fresco Logic and DisplayLink, among others, rising by a factor of ten,

In fact, several developers and products received recognition for their contributions, according to the recent USB-IF press release.

Among the recipients, in addition to the aforementioned Fresco Logic and DisplayLink, are the Synopsys DesignWare SuperSpeed USB 3.0 IP (EDN Innovation Awards) and Western Digital (Mir PC Technical Innovation Award for the my Book 3.0).

“With 165 certified devices currently available, SuperSpeed USB represents a competitive market with expanded options available to consumers,” said Brian O’Rourke, In-Stat Principal Analyst.

“SuperSpeed USB has witnessed remarkable industry advancement due to the performance enhancements it offers consumers and manufacturers alike. We look forward to seeing what the next 12 months will bring,” he added.

“Demand for the next-generation of the USB interface has created a groundswell in certified devices, driving down cost and creating a highly competitive ecosystem,” said Jeff Ravencraft, USB-IF President & COO.

“Consumers look for speed and ease-of-use with device connectivity, and SuperSpeed USB meets these expectations today,” Ravencraft went on to saying.

For those interested in a reminder, the USB 3.0 interface can reach a theoretical maximum speed of 5 Gbps, which is ten times that of USB 2.0

Many new HDDs, SSDs and flash drives equipped with it, among other things, should be on show at the 2011 International Consumer Electronics Show (CES).