14 DAY TRIAL // Twitter is one of the most popular sites on the web and its audience just keeps on growing. While Twitter deserves much of the praise, a lot of credit for this growth has to be attributed to the number of client applications that have enabled people to use the service without actually visiting the site. One of the most popular options, TweetDeck, has just celebrated two years of existence and has now released some interesting stats.
One of the most impressive, the desktop app has been downloaded 15 million times during this period. The cross-platform TweetDeck app, built on Adobe AIR, is the most popular Twitter desktop client in the world so the numbers shouldn’t be that surprising. While 15 million downloads doesn’t equal 15 million users, it does show that there is a lot of interest in the app.
While most people like the convenience of tweeting from their phones, using mobile apps, there are quite a few that also need a powerful desktop app. And since TweetDeck supports a number of services now, including Facebook, Google Buzz even Foursquare, it’s the tool of choice for anyone with a serious investment in social networking.
The TweetDeck iPhone app has also proven quite popular with 2.5 million downloads to date. The traffic stats are equally impressive, about four million status updates and tweets are posted each day by TweetDeck users. They also upload 30,000 images every day.
TweetDeck handles seven million search columns and is adding 25,000 per day. That should provide some explanation for the huge search traffic Twitter is experiencing. And as far as the future is concerned, there are two main themes at TweetDeck, clients built around the concept of the multi-stream and making more money.
“We believe the future holds even more fast-moving streams of socially relevant information. Our mission is to help our users manage and harness these information flows. To that end, we are moving towards being truly multi-stream, re-building our clients from the ground-up with multi-stream functionality ingrained rather than simply bolting on new disconnected networks,” Iain Dodsworth, founder and CEO of TweetDeck, said.
“The other major trend is the maturation of the real-time ecosystem into a business. Consistent monetization is necessary for companies in the space, from big to small, and we are committed to working with our integrated networks to make sure that the user experience remains paramount as revenue streams are introduced,” he added.