Rapper believes Susan should capitalize on her fame

Feb 8, 2010 16:00 GMT  ·  By
Jay-Z says Susan Boyle should capitalize on her popularity with a clothing line
   Jay-Z says Susan Boyle should capitalize on her popularity with a clothing line

She’s the best selling artist of 2009 and one of the most surprising new voices in the industry in many years, but what Susan Boyle should be doing right now is think of launching a fashion line. Given her amazing success, the Scottish sensation should seriously consider capitalizing on it more, rapper and entrepreneur Jay-Z says in a recent interview cited by Digital Spy.

According to the e-zine, the rapper, who is definitely not a stranger to turning everything he touches into gold, has nothing but admiration for Susan Boyle, just like the rest of the world. However, he, unlike the millions of fans the singer has around the world, thinks she should do more than just record music: like go into fashion, come out with her own line and thus make the most of her incredible fame and soaring popularity.

“What Susan’s achieved is unbelievable. Everybody wants a piece of her and the market for her is huge. I could see her with her own clothing range. Sure, why not? She’ll appeal to women of a certain age. They’ll see an ordinary person who made the best of herself. It’ll give them hope,” Jay-Z says in the recent interview, as cited by the aforementioned publication.

Come to think of it, the idea is probably not half as bad, since, indeed, ever since she emerged on the scene, Susan Boyle has been considered the living example of how dreams can come true. Her story, that of a woman who only wanted to sing and secretly dreamed of becoming famous like her idol Elaine Paige, a woman who had neither age nor standardized good looks on her side and who moved on to sell over 8 million copies of her debut album in just two months after release, is hailed as a modern Cinderella story, a Cinderella with the voice of an angel.

What with her mundane looks and her absolutely extraordinary talent, Susan Boyle came to stand for hope for all the so-called “invisible” women, ladies past their 40s who are constantly told they should dream of nothing because they can achieve nothing, it was being said shortly after she broke on the scene. As such, Susan Boyle’s (now only hypothetical) fashion line would clearly have a very well defined target.