Aug 2, 2011 12:11 GMT  ·  By

SimpleGeo, a company that offers location services and data, has updated its pricing structure, dropping the free version, saying that it needs to adjust its pricing to future products now in the works.

SimpleGeo offers a huge database of places via APIs but also offers several location-related services.

"After much deliberation, we’ve decided to change the way we handle our pricing. This decision was ultimately based upon three main factors," SimpleGeo announced.

Until now, developers paid according to how much data they used up and there was also a free option, as long as you needed less than one million calls per month.

But this approach makes it hard to predict how much you'll pay every month, so SimpleGeo hopes the new options will make it easier for developers to plan their expenses.

"Secondly, flat tier pricing now allows us to expand to third party development platforms which commonly support a tiered, flat pricing model," SimpleGeo explained.

"Lastly, in the coming months, we’ll be launching a number of products and services that aren’t call-based, so it would over-complicate our pricing to have to support both per-sip pricing on the products that supported it, and monthly pricing on the products that don’t," it added.

The cheapest plan will go for $9 per month, the other two will be $49 and $79 per month. There will also be a free 60-day trial period for each tier.

The company is in the process of integrating location data from Factual, after it struck a deal with the company. This will add some 30 million places, granted some will overlap, to SimpleGeo's database.

The new data will become available to developers in the next few weeks, SimpleGeo said. This will allow the company to offer data for 17 million places in the US and places in 44 other countries as well.