Through a new agreement with Microsoft

Mar 1, 2010 14:59 GMT  ·  By

Global leader in push-enabled mobile email and messaging solutions for mass market devices Seven announced today that it had joined the Microsoft Windows Live Hotmail for Mobile Services Reseller Program. According to the company, the agreement it signed with Microsoft will enable it to resell Windows Live Hotmail services to operators around the world, including markets like China, France, Germany, Italy, Norway, Singapore, Thailand, the United Kingdom and the United States.

“Everyday hundreds of millions of users rely on Microsoft’s suite of programs and online services,” said Ross Bott, president and CEO of SEVEN. “By becoming a reseller for Windows Live Hotmail, we are enabling our customers worldwide to tap into an established market with an already loyal customer base. This is especially important for the hundreds of operators that are looking at avenues to streamline the process between themselves and ISPs, all the while providing the highest quality of push mobile email services to their customers.”

As a Microsoft reseller program partner, Seven will enjoy direct access to Microsoft resources so that it will be able to streamline the process for wireless operators through enabling them to deal with Seven directly for the deployment of Windows Live Hotmail services for their mobile phone users. At the same time, the company says that it is focused on delivering a higher quality of service to carriers, as well as better integration with Microsoft Live Hotmail. Not to mention that mobile phone users will enjoy an improved experience on their handsets, which will be similar with the one delivered on the desktop.

“As the world continues to become more mobile, it is important that we expand the reach to our Windows Live customers with high-quality and convenient access to their e-mail services in an un-tethered environment,” said Andy Chu, director Windows Live for Mobile Services at Microsoft. “Working with SEVEN allows us to deliver our e-mail services in a mobile environment through hundreds of mobile operators and on hundreds of devices. We believe that this real-time, all-the-time access will continue to drive customer loyalty and adoption.”

Seven also announced that it had already certified hundreds of devices from various vendors around the world with Windows Live Hotmail, including mobile phones coming from HTC, LG, Motorola, Nokia, Samsung, and more.