14 DAY TRIAL // So much has been said about dieting, and especially about fad diets, that one rarely knows what to believe. Dieting can either be effective and return the expected results, or it can fail miserably, hurling the slimmer into an unbreakable circle of disappointment and unaccomplishment. Not content with what was already available, British salon owner Cassie Ball came up with her own credit crunch diet, prompted by financial difficulties that literally left her penniless.
Twenty months ago, Cassie remortgaged her house and took out a loan to get £30,000 to open a beauty salon. She literally put everything she had into opening it and, the moment she did so, she found herself financially unable to provide for herself. This, combined with the fact that she was a size 20, which made it somehow awkward for her to offer beauty tips to her clients, determined her to come up with her own solution to losing weight.
As she tells the British publication the Daily Mail, Cassie lived on little food throughout this entire time, but not once did she stop thinking about her own health. Her diet consists of 4 tins of soup, 3 cans of baked beans and 2 loaves of brown bread, and costs a little over £8 a week. Moreover, it also worked wonderfully for her, having dropped down 12 dress sizes since she took it up. She is now a size 8, and most happy with the way her body looks.
“Everything had gone into the shop so I had no choice but to create a diet on a very tight budget. I thought about what I like to eat a lot of and what would be cheap.” Cassie Ball says for the aforementioned publication. “I wanted to get slimmer. I didn’t think I could sit there trying to advise people on beauty when I looked like the side of a house.” the former receptionist further explains.
While Cassie is not advertising her own diet as suitable for others too (as neither she should, some say), she is more than willing to use her own example to show people that strong will and plenty of motivation can help them achieve whatever they set their mind to. Of course, the free publicity her salon is getting in the process can’t hurt, she jokingly shares. “I can’t believe I’m this thin. I was always a big kid. At the age of 16 I was a size 16 and at 18 a size 18 and a size 20 at 20. I keep pictures of the old me and a massive pair of size 20 jeans at the salon to show customers. Most of them are amazed at the transformation. If I can do it, then they can.” Cassie concludes by saying.