It will be available only in U.K.

Apr 11, 2007 14:05 GMT  ·  By

Player One Sports, the newly sport division of Player One, brings good news to sport fans that enjoy watching Grand National meeting races and own mobile devices.

Starting this month and for the next three years Player One Sports fans will receive live streaming from every race, useful top tips and a lot of previews, stirring video action from ten of the most famous Grand National races.

The Grand National course is nearly two and a quarter miles in length and has several unique fences including the famous Bechers Brook. In addition to this, horse races fans will be given the chance to compete in Aintree Grand National 2007 mobile game from their personal mobile devices. The new sport channel is expected to be the second successful one after the "Ashes channel", which included Mark Durden Smith's Mobishow called "Ashes down under".

"The Grand National content produced for this year's race is wonderfully diverse and is a great endorsement of our channel strategy," commented Pete Russell, managing director of Player One." Grand National content will soon be launched and it is going to be available only in U.K.

Player One sports was launched last year and it is already known as having an impressive number of clients who receive sport content regularly on their mobile phones. Nowadays, more than 600 million people are expected to watch the Grand National races due to recent technological improvement.

In order to keep his fans up-to-date, Player One is going to offer both traditional content such as games, wallpapers and ringtones but also interactive multimedia with sport content.