Launches the "Case For Innovation" special website section

Mar 15, 2010 14:25 GMT  ·  By

While Intel and NVIDIA may have, at one time, been on more or less good terms with each other, this is obviously no longer the case, now that the former has started a litigation over NVIDIA's rights to manufacture chipsets. Now, the Santa Clara GPU maker is openly supporting all court actions against the CPU developer, having even launched a special section of its website dedicated to informing end-users of all charges filed by the State of New York Attorney General and the FTC.

The section is titled Case For Innovation and, currently, it is made up of four main pages that explain which technologies are under scrutiny and what evidence has been presented, as well as the media's reaction and coverage of these events. Obviously, NVIDIA is trying to persuade as many site visitors as possible that the case between it and Intel should be decided in its favor. In fact, the company even published a public statement in support of the federal Trade Commission's ongoing investigations.

“We support today’s action by the FTC, which has fully recognized Intel’s behavior as an impediment to progress in the computer industry and to consumer choice. As the FTC states, when Intel fell behind in innovation within its core CPU market, it moved to smother competition in the GPU marketplace. This has curbed innovation and investment, and reduced consumer choice. The GPU is critical for common applications like graphics, video and photo processing. Today’s filing is sorely needed to stop Intel from using unlawful tactics to lock out the GPU and block consumers from its revolutionary benefits.”

“[The site is a] one-stop resource for those looking to get up to speed on actions being brought against Intel for impeding competition, stifling innovation and for not living up to its agreements which were filed by the U.S. Federal Trade Commission, the New York Attorney General, as well as Nvidia itself. The site also provides background about cases brought by the European Commission, Japan and Korea,” Ned Finkle, VP Strategic Marketing at Nvidia, said.