14 DAY TRIAL // In a new episode of IT companies teaming up for some goal or other, Lenovo has entered a deal with Newsan for the selling of Lenovo-branded PCs in Argentina, giving credence to the PC sales growth forecasts from IDC.
Lenovo is just one of the companies involved in making and selling PCs, but it shows no less drive than the rest when it comes to expanding its supply chain.
The latest move on its part consisted of sealing an agreement with Newsan, a maker of electronics and household appliances stationed in Argentina.
The goal of the deal is to expand Lenovo's PC offer to this area, starting with Ushuaia, the capital city of Tierra del Fuego.
“The Ushuaia factory is the latest extension of our flexible, global production network that brings all customers, in all PC market segments, Lenovo’s legendary product innovation and quality, delivered with competitive speed and accuracy,” said John Egan, vice president of Lenovo Manufacturing and Engineering.
"The Argentina marketplace has tremendous potential for growth, and we are keen to build even closer relationships with local customers, partners, and suppliers."
IDC believes that Argentina's PC sales level will grow by 34% or more in 2011, making it one of the fastest (in addition to largest) PC markets worldwide.
Of that, Lenovo has a 17.3% share, or it did at the end of the second quarter. By how much this percentage grows because of this new partnership remains to be seen.
“This investment is a reflection of our confidence in the tremendous growth potential of Argentina’s PC market,” stated Alberto Paiva, general manager of Lenovo Argentina and Venezuela.
“Establishing a strong local presence positions Lenovo to deliver excellent service to our customers and to advance our goal of being an industry leader in the country.”
Lenovo and Newsan intend to open a second factory in the city sometime next year (2012).