14 DAY TRIAL // A recent report by tabloid magazine In Touch would have us believe that Kendall Jenner's social media popularity is nothing but a myth, an illusion bought with cold hard cash, in order to stimulate others into liking her, based on the premise that today's society is all about imitation.
The report claims that Kendall's popularity is nothing but “an illusion” and that over half of the 7.96 million followers are fake, as in they don't belong to real people. “We discovered about 4.6 million of those accounts are ‘fake’ or inactive!” the article exclaims, shocked at the trickery.
Anyone who has spent more than a day on Twitter knows that a fake account is by no means a rare occurrence and many have been fooled by such accounts. Twitter itself recognizes this as a problem and has regular campaigns to remove fake or inactive accounts, in an effort to keep this as organized as possible.
But why buy Twitter followers, you're going to ask. That is a valid question and it had nothing to do with ego but everything to do with money. In case you were wondering why so many celebrities join Twitter and express opinions on current events, it's simple: celebrities get paid to tweet.
In Kendall's case, a source reveals that she gets paid $1,000 (€735) for a tweet in which she mentions some sort of product. “She knows the more followers she has, the more she’ll get paid to tweet. She’s money-hungry.”
Not only that, but the magazine claims that it's not only Kendall who's buying up accounts, but also her sisters: “Kendall and her sisters have bought a good amount of their followers.”
Of course, it's very possible that more than a few of the accounts who are following the young Jenner are fake or have since become inactive, but the number being given by the publication is somewhat ridiculous.
That being said, it does offer you some insight into the workings of show-business nowadays, where you have to work extra hard to make a name for yourself and then keep working hard if you want to stay relevant. Of course, technology does make it easier to make a quick buck and earn some extra cash, which is always nice.
If you want to try and determine how many of your followers are real or fake, there are plenty of third-party software solutions that can help you with that, but most of the good ones are going to cost you, and there aren't that many people whose curiosity drives them that far. Well, not unless you're going to have your business on Twitter.