The company promises to source deforestation- and social conflict-free palm oil

May 2, 2014 17:49 GMT  ·  By
Johnson & Johnson promises to stop using palm oil linked to forest destruction, social conflict
   Johnson & Johnson promises to stop using palm oil linked to forest destruction, social conflict

American multinational company and personal care product giant Johnson & Johnson has recently announced plans to green up its ways by implementing a new zero-deforestation policy.

Thus, it was just yesterday that Johnson & Johnson announced it had had just about enough of palm oil suppliers guilty of deforestation and fostering social conflict, and that it was going to cut all ties with them. Mongabay informs that, in a press release on the matter at hand, the personal care product giant explains that, presently, it uses about 75,000 tons of palm oil on a yearly basis.

Of this impressive amount of palm oil, most serves to manufacture shampoos, lotions, creams, soaps and other similar products, the same source details.

Unlike other companies that buy the palm oil in their products directly from suppliers, Johnson & Johnson chiefly sources palm oil derivatives.

This might make it a tad more difficult for the multinational to shake off deforestation and social conflict, but, together with non-governmental organization The Forest Trust, Johnson & Johnson says that it will succeed in its endeavor.

“In the past, many companies have considered palm oil derivatives supply chains ‘too complex’ to provide traceable sourcing,” The Forest Trust commented on this initiative.

“J&J is eager to tackle this complexity with TFT, map its supply chain and innovate with its suppliers to build traceability and responsible practices throughout its supply,” the non-governmental group added.