14 DAY TRIAL // Jamie Oliver, an English chef, restaurateur and media personality well known for his growing list of food-focused television shows, has announced a limited price offer for his iPhone application - Jamie Oliver’s 20 Minute Meals. Oliver is reaching out to America’s iPhone generation with some 60 mouth-watering recipes that each only take about 20 minutes to turn into a meal, he says.
“Jamie has created a fantastic new app for the Apple iPhone and iPod touch to make cooking at home even easier,” a description over at the Jamieoliver.com website reads. Actually, it’s developer Zolmo that did the coding, even though Jamie’s part was the base “ingredient” in creating the software application.
“It has 50 brand new recipes with step-by-step photos to help you shop for, prepare and cook all sorts of delicious meals,” the description reads on, and continues with a look at some of the app’s features, which include: dozens of recipes with easy-to-follow steps; imagery for every recipe; exclusive Jamie Oliver videos featuring tips, techniques and kitchen skills, etc.
To celebrate Jamie Oliver's 20 Minute Meals being made 'App of the Week' in the US, as well as being featured in one of the latest iPhone ads, Oliver and developer Zolmo are offering the app for a special price by Monday, May 3rd.
US and Canada - Previously $7.99, now only $4.99; Europe - Previously €5,99, now only €3,99; Australia - Previously $9.99, now only $5.99.
“These days people are so busy and always on-the-go but they’re rarely without their phones,” Jamie Oliver says. “When I set to work on this iPhone app, I wanted to make sure I gave people everything they would need to help them create great tasting, homemade meals in around 20 minutes – that’s less time that it would take to order and receive a take-out meal and yours will taste better.” According to Jamie, users will soon be able to tally a total of 60 recipes, as new ones are on their way.