14 DAY TRIAL // Microsoft's ShutterSpeed is a show focused on digital imaging and photography offered through Channel 10. An initiative aimed mainly at enthusiast and hobbyist photographers, ShutterSpeed will deal with a variety of aspects from basic photographic principles to the equipment needed and even to storage, sharing and editing solutions. In the end, photographers watching the show will be able to improve their knowledge of digital photography, as well as their skills and ultimately see result in the images they will capture.
"ShutterSpeed is a brand new photography show for photo enthusiasts. In this first episode, Nic Fillingham (host) teams up with a panel of company photography experts: Tim Grey, Bill Crow, and myself," revealed Michael Palermiti, Program Manager on the Digital Memories Experience Team. "We got together in Channel 10's studio to discuss online video storage and photo editing tools. We also get back to basics and talk about the principles of photography and what to look for in a digital camera. The final segment of the premiere show Nic visits the Seattle studio of Phil Borges, a Microsoft Icon of Imaging."
The initial episode of ShutterSpeed deals mainly with online storage services and photo editing solutions available from various companies. In this regard, the show promises not to focus exclusively on Microsoft, but instead offer a complete perspective of the options accessible to digital photographers. However, the first episode does feature an all Microsoft cast, with the exception of professional photographer Phil Borges.
Tim Grey is the Senior Product Manager on the Rich Media Group and, in the video, he is joined by Bill Crow the Group Manager on the Microsoft Live Labs Team and Michael Palermiti. Before moving to Microsoft Live Labs, Bill Crow was the head of the HD Photo project, which evolved into the JPEG XR and was submitted to becoming an ISO standard.
Through an array of products from the Windows operating system to the Windows Live Photo Gallery, Microsoft plays an important role in terms of how photographers manage digital images. Although offering solutions that are generally regarded as inferior to what the heavyweights of the digital photography market have to offer, the Redmond company is in no way satisfied with its position and is in fact working to increase its relevance to a new level via the introduction of JPEG XR, developed under the label HD Photo, and designed as a format that will replace the now traditional and some may argue obsolete JPEG standard.