14 DAY TRIAL // 2.6 million dollars. That's the price Sili Neutraceuticals and its owner, Brian McDavid, were ordered to pay by Judge David Coar of the U.S. District Court for the Northern District of Illinois, Eastern Division, according to an U.S. Federal Trade Commission report. All that because the company made false advertising claims and sent emails that violated the FTC Act and the Controlling the Assault of Non-Solicited Pornography and Marketing Act.
A message received from Sili Neutraceuticals would be the dream and solution of a normal person with weight problems. It claimed that using hoodia plant and human growth hormone related products would cause quick and permanent weight loss and even turn back or reverse the aging process. Up to 40 pounds a month, that's what they said, according to PC World, in addition to resolving cellulite, improve vision, cause new hair growth and, get this, improve emotional stability.
I don't know about hormonal treatment more than the "if it's not needed and prescribed, it causes much more damage than it helps" line that they told us all in high school. But still, improve emotional stability? That sounds a little far-fetched. Would any of those products change an attitude? Get a girlfriend / boyfriend? Make you sound more credible when talking and not accepting everybody's objections? If it does any of those, I'd like to see the prospectus, please, perhaps there's something there I might enjoy myself. Apart from the excessive hair in places hair should never be, that would bum anybody. And no die effects, they're not worth it, I tell you.
The interesting part is that, according to the FTC, the defendants didn't even give receivers of their spam opt-out alternatives and a valid sender's address, while not having a listed phone line in the city the company allegedly was based in, Las Vegas.