14 DAY TRIAL // In recognition for its excellence in product design, Taiwanese handset manufacturer HTC has been awarded by three international organizations, IDEA, red dot and IDA.
The company was honored with four top awards at the 2011 International Design Excellence Awards (IDEA), also known as the “Oscars of Design.”
The HTC Droid Incredible was given a Gold award, HTC EVO 4G recognized with a Silver award, while the HTC Legend received a Bronze award.
In addition, HTC Aria was ranked fourth, which places it among the finalist smartphones in the communications tool category.
“The rigor of selecting the best of over 2,000 entries culminated in three days of intense dialogue and debate that was stimulating and rewarding for the 20 expert jurors, we are proud of the work we have chosen to represent the best from our profession,” said IDEA’s Jury Chair Davin Stowell, founder and CEO of Smart Design.
Earlier this year, HTC won three awards from red dot for three different products. red dot is a competition aimed at those who wish to distinguish their products through design.
The EVO 4G won the highest product design award: the “red dot: best of the best” award, while the HTC Legend and HTC Aria won a red dot, a quality seal awarded to devices with high design quality.
“HTC’s drive to connect with consumers through design was apparent in the winning selections. Each year we seek out brands that successfully harness the power of design to the masses," said Professor Dr. Peter Zec, president of the competition.
Finally, in May 2011, the International Design Awards (IDA) recognized HTC’s excellence in design by awarding the HTC Legend a Gold at the 2010 IDA Awards.
“This competition year has been our largest to date, with entries from over 65 countries. We were very excited to see design that was so committed to design theory and creating a strong connection between consumer and product,” said Jade Tran, competition director.