14 DAY TRIAL // It seems like Google discovered a new way to attract more users to its products and inform them about the abilities of a certain solution. Today, I wrote an article about more seminars prepared by the search giant, all of them meant to promote AdWords, the advertising platform that helps users advertise on the Internet using the SERP and the ads offered by AdSense. Now, the campaign continues with one more Google service, Search Appliance being the lucky one. The company prepared a webinar for Google Search Appliance that will present its features using the clients' testimonials. Generally, a webinar is an Internet-based seminar that is displayed online to all the registered users.
"Check out our upcoming webinar with non-linear creations, "Secrets of Success with the Google Search Appliance". A Google Enterprise Professional partner, non-linear creations will reveal proven approaches for success with the Google Search Appliance. Learn how to successfully return results from critical data sources, effectively fine tune your enterprise search engine, and integrate the Google Search Appliance with your enterprise content management system," Kevin Smith, Head of Enterprise Partnerships, mentioned in a blog post.
On the separate page, especially designed to host the webinar, the users are able to register for 3 demos of the service as well as to chat with a Google Search Appliance product expert from North America or Europe.
Since the company released the premium version of Google Apps, the enterprise products became an important part of the search giant's evolution in both online and offline modes. Although Google is regarded as a freeware service provider, the company is also offering paid products that are able to take the search technologies to another level and provide the same functionality even in the offline mode.