The service signs new deal

Sep 28, 2007 19:51 GMT  ·  By

YouTube signed a deal with CBC, a Canadian television broadcaster which can support the online video sharing service's expansion plans. It seems like the Mountain View company Google, which is also the owner of YouTube, plans to get the video technology in every country around the world because an unexploited audience can be found almost everywhere. The interesting fact is that YouTube targeted Canada although it's well known the fact that the service is among the top web-based products in the US, Canada and other regions. According to TheStar.com, this is only the first deal in a pack of many as the super giant Google wants to increase its presence into the country.

"Jordan Hoffner, head of YouTube's content partnerships, says the company is eager to establish a foothold in Canada through a deal with the public broadcaster. He says the company is seeking more alliances that could include other television networks and media companies," TheStar.com reports. "Hoffner says YouTube can drive ratings for Canada's TV networks just as it has in the U.S., where CBS credited a ratings boost to Internet postings of The Late Show with David Letterman."

Earlier this year, YouTube became multi-lingual as the parent company released the service in several languages. At this time, you can choose from up to 10 flavors: Brazil, France, Ireland, Italy, Japan, Netherlands, Poland, Spain, UK and global which is the main version of YouTube.

In case you missed the last news a year ago, YouTube was acquired by Google in October 2006 when the Mountain View company paid no less than $1.65 billion for it. Since the acquisition, the online video sharing service grew up a lot, gaining millions of users who uploaded probably billions of clips on its page. The studies conducted by the research companies revealed that homemade clips are the most attractive for the Internet users who visit YouTube every day.