14 DAY TRIAL // After Sony delivered a PS3 to IGN, now the time for 1up to enjoy the "black beauty" has come. Sony event sent one of their representatives, Patrick Seybold, to deliver the console to 1up (Softpedia still on hold-Sony are you there?).
In order to celebrate the arrival of their PS3, the guys over at 1up invited Borat, the Kazak comedian. It was a perfect chance for media exposure, both for Borat and 1up. Maybe he was only acting, but Borat seemed extremely excited to see the PS3, or should I say the "PS and 3"? He described the console "like a Hollywood movie films with my controlling". I can't understand what is funny about improper English, but as 1up reports it should be quite amusing. I'll let you decide for yourself.
Borat also squeezed in some IBM advertising as he said that "PS and 3 only possible with IBM cellular processors and ray that is blue". He also insulted the Hebrew community saying "it made by Japanese and not Jew". The Kazak also commented the design of Sony's console describing it as a video cassette recorder from the future.
The so-called comedian also took a shot at women, while he played Ridge Racer. He described the racing game as being "very niiice" because no women were driving the cars, and that - just like in his country - their role was to sit pretty in bathing suits.
As I can tell from the 1up pictures, this is not the real Borat, but maybe those new PS3 owners should have mentioned that, otherwise they might expect a lawsuit.