14 DAY TRIAL // The effects of global warming are generally known to the public, and everyone keeps saying that the problem needs to be tackled at an individual level. However, very few people know what tackling problems at an individual level means. In the case of college students, for example, the possibility of beer going “extinct” is just too much to handle, and many of them become environmental activists with a little more than saving the planet in mind.
As climate change begins to exert an increasingly-higher toll on agriculture, through extended droughts, more floods, and other extreme atmospheric events, hops and other products required to make beer are also becoming increasingly difficult to produce and, therefore, will cost more than they do now. And that can only have two consequences – either the beer itself becomes more expensive, or it goes extinct altogether.
Moreover, neither of the two prospects is very encouraging for college students, as beer is a part of their daily lives. And other avid beer consumers could be as easily scared as well. Sometimes it takes an attack on our most basic pleasures in life to realize that there's a big problem out there, and that it's time to do something about it.
The Greenpeace environmental group is currently holding meetings in college campuses across the United States, attempting to recruit students into the group, in order to tackle the problem of global warming. Greenpeace says that grass root efforts are required in order for the population to set a good example to policy makers that may be hesitant in accepting that global warming is real.
“It’s not really about the beer. It just shows you how climate change can effect even small things,” Greenpeace intern John Gawin sums up. Earlier this week, the environmental group held a volunteer recruitment event in Lawrence, Kansas, meant to raise global warming awareness levels among students. Representatives for the group say that this is the only way to move ahead in this fight.