14 DAY TRIAL // We can all understand Jobs' recent position revealed in a "private communication" in which Apple's CEO acknowledges "the beating his company?s shares have taken during this time of economic uncertainty," yet remains "confident that investors would inevitably recoup their losses and then some," according to AppleInsider.
In case anyone asks, losses in company shares alone have come to an estimated $377.5 million, since the beginning of 2008. As such, Apple?s stock, which used to be priced at around $200 before the beginning of 2008, has recently dropped to as little as $130. Say, you were the Apple boss. What would you tell the men?
"Wow? what a remarkable last few days," Jobs wrote in an email to employees. "Our stock is being buffeted around by factors a lot larger than ourselves." He also addresses company investors, expressing sadness for those who are experiencing a fall in their once-thought-to-be good investments. The man tries to encourage these people too, by looking back at the company's progress over the last two years, according to the same source.
"As you can see, we have outperformed many other blue-chip tech companies, including Google," said Jobs. Beneath the statement also lies a stock performance comparison chart (illustration). "I continue to believe that our fundamentals - our remarkable people, our clear and focused strategy, our new product pipeline, our 200+ retail stores, our $18 billion of cash in the bank with no debt, etc., will serve us well in the coming months and years," the piece goes on.
Steve doesn't forget to post a couple of "inspiring" words addressed to those who decide to remain loyal and have faith in the long run with Apple: "I believe that investors who stay with us will be rewarded as the market?s confidence is restored over time," he concluded. "Hang in there."