14 DAY TRIAL // For the first time ever, Google's Android operating system managed to take the crown from Apple's iOS platform on the Australian market.
The mobile platform has seen an impressive growth the past few years, and is expected to continue on this ascendant route for the next few years as well.
In Australia, the sales of Android devices have managed to top sales of iOS handsets during the past three months or so, a recent report from Kantar ComTech WorldPanel shows.
During the 12 weeks ended on August 7, Android sales accounted for around 42.9 percent of all smartphones on the Australian market, while the Apple iPhone accounted only for 37.2 percent of sales.
The report was based on interviews with a panel of no less than 10,000 Australian mobile phone users.
Google's Android platform already managed to outperform the Apple iOS in various other markets around the world, and it was only a matter of time before it became the top selling platform in more countries.
However, while some believe that Android will continue to gain ground, there are also those who say that Apple's offering will regain the first position on the market in the more or less near future.
Android's growth on the Australian market is attributed mainly to a series of new high-end handsets coming from HTC and Samsung, including the HTC's Desire S, Desire Z and Incredible S, as well as the Samsung Galaxy S II.
During the past month, Android accounted for 54 percent of all smartphones in Australia, while the Apple iOS platform was present only on 29 percent of them.
With Google announcing plans to purchase Motorola Mobility, it will be only a matter of time before more powerful and more appealing Android devices arrive on the market, aimed at helping the platform grow even more than before.
What remains to be seen is how will other mobile operating systems out there will fare in a market currently dominated by Android and iPhone.
Some believe that Microsoft's Windows Phone platform is poised for impressive growth as well in the near future, and that Apple's iOS will lose significant share, becoming only the third platform on the global smartphone market.