According to Apple's US and UK online stores

Jun 16, 2010 07:22 GMT  ·  By

The Apple iPhone 4 is already selling like hot cakes. This is not something surprising, considering the huge success previous versions of the device enjoyed, though some might see it surprising that even the pre-orders have been sold out. The new device was made available for ordering in advance on Tuesday, June 15, with the shipping date of June 24 attached to it; yet, in the meantime things have changed.

According to Apple's US and UK online stores (here and here), those users who are interested in the iPhone 4 and will place a order for the device should receive their unit by July 2. This means that shipments were pushed back one week from the original availability date during the first day of pre-order availability. In case things continue in this direction, there are great chances that we might see further delays of the device.

“Whether you’re a new or existing AT&T customer, select your iPhone and sign up for a plan right here. Then have your iPhone shipped for free to your door and ready to use. Or reserve it for pickup at an Apple Retail Store and get free Personal Setup,” Apple notes on its US website. However, next to the iPhone's price tag, one can read the following: “Ships: By July 2nd.” That applies to both the 16GB and 32GB models.

It's a common fact that many high-end handsets run out of stock during the first couple of days of availability. However, considering that previous iPhone models enjoyed very strong sales at launch, it would make sense for Apple to have more units available at the beginning. On the other hand, this does not mean that those who choose to come to an Apple store to get their handset on the new iPhone right at launch won't be lucky.

Only the shipment of pre-ordered units might have been affected in the end. Apple's stores, along with retail locations of carriers that would have the iPhone 4 on their airwaves (including AT&T in the US and O2, Orange and Vodafone in the UK) should have units available for those who will rush to their doors at launch.