14 DAY TRIAL // South Korean handset maker LG has just announced it has sold more than 3 million LTE phones worldwide, since last year.
The number may not be that impressive if we think that Samsung’s Galaxy S III pre-orders have racked up to almost 9 million, three times more than all LTE phones that LG launched on the market in the last year.
What really counts is the impact that LTE phones had on LG’s earnings and its growth on various markets.
Although LG is currently selling LTE phones in 10 countries, the company plans to expand its LTE lineup to over 20 countries in the following months, which will considerably boost its revenue.
According to LG’s officials, the company profitable markets were North America and South Korea. This makes sense, especially as the handset vendor announced back in January that it had sold more than 1 million LG Optimus LTE units worldwide, out of which 600,000 were acquired only in South Korea.
LG hopes to increase LTE phones sales with the recently launched Optimus LTE II, which has just made its entrance in South Korea.
LG expects the Optimus LTE II to drive sales of its LTE phones series once it gets launched in North America, which is one of the company’s key markets.
The handset maker kicked off its LTE phones lineup with the launch of LG Revolution through US-based carrier Verizon Wireless.
While LG’s handset may or may not be on par with other LTE phones from other manufacturers when it comes to hardware, the fact that customers are buying them should be an indication that the company is doing something good.
The combination of LTE technology and the highly praised true HD-IPS LCD mobile display might be exactly what the South Korean company needs to become a key player on the smartphone market.