14 DAY TRIAL // While Canon's managed to keep itself seriously engaged in the fierce competition on the digital imaging market, from time to time, they seem to be making certain marketing decisions that don't really do anything positive for them, this being also the case with their latest offering for “EOS 5D MarkII” and “EOS 7D” DSLR owners. So, beginning with December 6, 2010, Canon will start to provide as a chargeable service a locking mode dial modification for the “EOS 5D MarkII” and “EOS 7D” digital single-lens reflex cameras. This modification is available, for a fee, to owners of these cameras who would prefer a Mode Dial which locks in place and can’t be accidentally moved during normal camera operation. Once modified, users must first press and hold down the central lock-release button in order to turn the Mode Dial. The modification is intended to prevent the Mode Dial from accidentally moving, once set to a particular exposure mode by the user. As far as we're concerned, this extra option could really come in handy in a variety of situations, although, in all fairness, we believe that this feature should have come as a standard in Canon's DSLRs (after all, that's the case with other competing high-end digital single-lens reflex cameras). For USA residents, the pricing of the locking mode dial modification service for EOS 5D Mark II and 7D cameras has been set at $100 per camera as of December, 2010. We're not sure just how much this extra feature will cost in other parts of the world as well, but we're pretty sure that we're talking about roughly an equivalent amount, converted into local currencies. Of course, only time will tell whether actually charging for this service is a smart move from Canon and whether customers are going to be happy to pay an extra sum for implementing a feature that comes standard on other camera models.
Canon locking mode dial modification
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