- Services
- By Elena Balan
- June 6th, 2007
Mobile Advertising Will Be Worth USD 14 Billion in Four Years
A more optimistic perspective on mobile advertising's future
- Services
- By Sorin Trusca
- June 1st, 2007
Crisp Wireless Releases mLogic MicroSite Builder Tool
Allows the creation of optimized mobile websites for advertisers
- Services
- By Sorin Trusca
- May 22nd, 2007
GET Interactive Announces Mobile Video Shopping Application
The applications allows consumers to purchase products directly from mobile video content
- Services
- By Sorin Trusca
- May 16th, 2007
AOL Aquires Mobile Advertising Company Third Screen Media
Third Screen Media will operate as a subsidiary of AOL's Advertising.com
- Services
- By Sorin Trusca
- May 11th, 2007
Mywaves Brings Video to AdMob's Advertising Solution
Users get the option to watch a video when they click on an advertisement
- Mobile World
- By Iohana Georgescu
- April 27th, 2007
GMT Files Patents for Interactive Multimedia Advertising Delivery on Mobiles
Adverts can be embedded in user-requested content
- Mobile World
- By Iohana Georgescu
- April 27th, 2007
Ad2Mob Advertising Consultancy Launched
Created to serve the rapidly increasing mobile advertising market
- Mobile World
- By Sorin Trusca
- April 19th, 2007
Cellcom Launches Ad-Funded Games Service Based upon innerActive's Technology
The service offers free games downloads, sponsored brands such as: Nokia, McDonalds, Diadora, Samsung, Adidas and Walt Disney
- Mobile World
- By Sorin Trusca
- April 19th, 2007
Acuity Mobile Launches Next Generation Mobile Advertising Platform
EMAP 4.0 delivers content based on time, context, location and user preferences
- Mobile World
- By Iohana Georgescu
- April 12th, 2007
New Mobile Advertising Solution Turns Coffee Tables Into Links
Activated by a phone's built-in camera
- Mobile World
- By Sorin Trusca
- April 6th, 2007
24/7 Real Media Debuts Open AdStream Mobile Edition
Open AdStream Mobile Edition allows clients to add mobile capabilities to multi-channel campaigns
- Mobile World
- By Sorin Trusca
- March 23rd, 2007
Penthera and Telephia Partner to Track Mobile Content Usage
Partnership will allow operators to develop advertising strategies based on demographics and habits of desired audiences
- Mobile World
- By Sorin Trusca
- March 19th, 2007
Ingenio and Medio Partner to Mobilize Pay Per Call
Ingenio Pay Per Call ad listings to be integrated into the Medio MobileNow Ad Network
- Mobile World
- By Iohana Georgescu
- March 16th, 2007
Fox News Teams Third Screen Media for Mobile Advertising
Joining an ever-growing list of companies