Samsung plans to launch more FE versions of its phones

Sep 25, 2020 09:54 GMT  ·  By

Samsung has recently launched the Galaxy S20 Fan Edition, or FE, and the company now says it’s fully committed to delivering more such versions of its flagships in the coming years.

In other words, the Galaxy S20 won’t be the last model to get a FE version, as the South Koreans will probably launch a Galaxy S21 FE and a Galaxy Note21 FE as well.

Needless to say, no specifics are available right now, but the long-term goal is more than obvious. What Samsung wants is to roll out more affordable versions of its flagships that would help secure its market share, especially because its high-end models are becoming more expensive with every generation.

“We are constantly speaking to our fans and taking feedback, and we heard what they loved the most about our Galaxy S20 series, what features they used most often and what they would want to see in a new smartphone,” said Dr. TM Roh, President and Head of Mobile Communications Business for Samsung Electronics.

“The S20 FE is an extension of the Galaxy S20 family and is the start of a new way to bring meaningful innovation to even more people to let them do the things they love with the best of Galaxy.”

Galaxy S21 coming in early 2021

The Galaxy S20 FE starts at $699, so it’s clearly a more affordable way to experience some of the premium features that Samsung has prepared for its flagships.

The next flagship to be announced by Samsung is the Galaxy S21, and according to the company’s typical release calendar, it should go live in February next year, with sales to kick off in March. We’ll find out more about the FE push in the coming months, but for now, it’s pretty clear that Samsung likes this approach and isn’t willing to give up on it anytime soon.