Pinterest now available for all users right in Edge browser

Oct 12, 2020 13:39 GMT  ·  By

We’ve known for a while that Pinterest integration is coming to the all-new Microsoft Edge browser, and now it looks like the rollout is complete and all users can try it out on their devices.

The new feature further enhances the Collections features, allowing users to add content from Pinterest and then export the data right to their accounts.

“Pinners using Microsoft Edge can opt-in to see suggestions from Pinterest that are related to their collection. Clicking on a suggestion will open a board of similar, trending Pins so you can continue discovering Pins related to the topic,” Pinterest announced.

Microsoft has been pushing hard to make the new Edge a more advanced browser in this regard, and the Pinterest integration comes at the right time, at least according to the company itself.

New feature lands just in time for the holidays

This is because holiday planning, with things like shopping lists and meal recipes on the agenda, would soon become a trending activity, so Microsoft wants to make sure that its users can benefit from this new integration in the Chromium-powered browser.

“We believe people should expect more from their browser,” said Liat Ben-Zur, corporate vice president at Microsoft. “I love using Pinterest suggestions in Microsoft Edge to discover content that inspires me for the holidays. From holiday party planning to collecting meal recipes, to creating my gift-giving shopping list, Microsoft Edge + Pinterest can help everyone find fun and creative projects to help you stand out.”

The new feature isn’t exclusive to Windows 10, and it’s all thanks to the new Edge now being a cross-platform browser. The migration to Chromium allowed Microsoft to expand Edge beyond the world of Windows 10, so the app is now live on Windows 7, Windows 8, Windows 8.1, and macOS too. A Linux version is also in the works, and a preview is expected this month.