New report indicates the average storage increased in 2020

Mar 31, 2021 14:07 GMT  ·  By

While we spend most of the time online, we somehow still store a huge amount of data on our phones, no matter if we’re talking about photos, videos, documents, or other files.

And this is why device makers have been investing aggressively in this regard, trying to provide customers with more and more storage on their devices.

A report from Counterpoint Research indicates that an overage, the storage available on mobile phones sold in 2020 has increased, with iPhones still offer more storage to customers than Android.

“The average smartphone NAND flash capacity crossed the 100GB mark in 2020 for the first time. However, it differs in iOS and Android phones. In iOS phones, the average NAND capacity reached 140.9GB in Q4 2020, compared to 95.7GB in Android phones during the same period. But this gap is narrowing,” a report published by the company reads.

The gap between Android and iPhone is narrowing

But on the other hand, iPhones are improving at a much slower pace, and as Counterpoint itself explains, the gap between the two is narrowing, so there’s a chance Android devices would soon come with more storage than Apple’s smartphones.

“The data indicates that Apple did not push the boundaries of its storage size and chose to stick to 512GB NAND, its highest storage capacity which has been there since 2018. On the other hand, the biggest Android OEM, Samsung, looked to maximize its storage capacity and launched the Samsung Galaxy S10 Plus in 2019 with 1TB NAND. All this resulted in a lower storage growth rate for iOS compared to Android in 2020,” Counterpoint explains.

At this point, it’s still not known if Apple is prepared to offer 1TB of storage on the iPhone, but this could happen with the debut of the iPhone 13 in the fall, as this upgrade may be offered at least on the Pro Max version of the smartphone.