14 DAY TRIAL // Japanese-Swedish mobile phone maker Sony Ericsson has just announced the availability of a new Android-based device in Japan, namely the Sony Ericsson Xperia mini, which was released on shelves at EMOBILE as the Sony Ericsson mini.
This is the smallest Android-based mobile phone that Sony Ericsson brought to the market, and it is being launched in the country as part of a new partnership with EMOBILE, a mobile broadband service operated by eAccess Ltd.
Through this deal, Sony Ericsson expects to increase its market share in Japan. The company's devices will be pushed out to highly mobile, data-hungry customers, the company announced.
EMOBILE is the fastest growing mobile services provider in Japan, with over 3.5 million mobile subscribers since it launched back in 2007. The company is offering high speed, flat-rate mobile data services.
More and more users in Japan are seeking highly portable smartphone functionality, as well as increased raw power in the palm of their hands, and Sony Ericsson mini is capable of providing them with that.
Some of the main features of the new device would include:
- A small and powerful smartphone that fits into the palm of their hand with a compact body the size of a business card and weighing only 99g - The only smartphone that provides EMOBILE customers with entertainment experiences from the worlds of both Android and Sony in an easy-to-use device the size of a credit card - An easy-to-use experience thanks to its unique four corner user interface that allows access to up to 16 apps in the corner of a user’s home screen
Moreover, the new device arrives on shelves with the Facebook inside Xperia software from Sony Ericsson, which was designed to integrate users’ social connections throughout the phone. People can access Facebook from most used areas on their devices. The handset is powered by a 1GHz application processor, and comes with HD video recording capabilities, as well as with great rendering capabilities, courtesy of the Reality Display with Mobile BRAVIA Engine from Sony.