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Stories about: lingerie


Nichole de Carle Launches Panties with Real Diamond, £232 ($366 or €266)

Think diamonds in the unlikeliest places: luxury lingerie company Nichole de Carle has just launched a pair of knickers with a real, certified diamond. It costs £232 ($366,3 or € 266,4) and will become available next month. Whereas Victoria's Secret has long created lingerie items that use diamonds ...

21 October 2011
15:11 GMT

Miranda Kerr Dons $2.5 Million (€1.8 Million) Fantasy Treasure Bra

A few years ago, Victoria’s Secret came out with an idea that combined two things women loved the most: expensive, quality and gorgeous lingerie and diamonds. Miranda Kerr is the latest to model one of these unique pieces. The Fantasy Treasure Bra is estimated at $2.5 million (€1.8 million) and will mark K...

17 October 2011
16:31 GMT

Triple Boost Bra Promises the Perfect Cleavage Without Surgery

In their constant struggle to always look their best and be the closest thing to their own definition of “perfect,” women have now the perfect ally: the Triple Boost Bra, a cheap, elegant and very efficient push-up bra that will give them the support and extra volume they need. Created by Debenhams and no...

1 August 2011
16:51 GMT

Ultimo Hires 7 ‘Real Women’ to Front New Underwear Campaign

Lending an ear to the complaints received from customers and guided by the warm response to the first campaign of the kind, lingerie giant Ultimo has hired 7 “real women” to front the latest ad campaign, instead of professional models. Recent months have seen an increase in the number of initiatives of th...

19 April 2011
15:01 GMT

Big Bloomers Makes XXXXXXXXXXXXXXXL Knickers for Extra-Large Women

A new record has been set in terms of women’s lingerie: a company called Big Bloomers, catering for overweight and obese women, has come out with the XXXXXXXXXXXXXXXL knickers – and they’re selling like hot cakes. Founded by a retired insurance broker and her daughter, Dianne and Laura Mannering, Bi...

3 December 2010
15:21 GMT

Lingerie Dement Launches Line with Magnets Instead of Hooks

Women looking for lingerie items that are easy to put on and even easier to remove must look no further: French maker Lingerie Dement has just launched a line that replaces all hooks on straps with magnets and bows.The company has come up with an innovative approach to the sometimes annoying hooks on the straps of br...

10 November 2010
14:01 GMT

David Beckham Underwear Range Confirmed

Ever since he ended his contract with Emporio Armani, whose face and body he was for the lingerie line in one of the most successful campaigns in fashion industry, word had it David Beckham wanted to design his own line. As it turns out, the football star is on his way of doing just that, inspired by the success his ...

9 November 2010
16:31 GMT

Control Beer Belly with New Men’s Spanx Range

After offering women of all ages and sizes the chance to mask their flaws and look their best, Spanx is turning their attention to the gents as well: with a new “firm and flatten” line that goes on sale in the UK now. The line, as expected, includes undershirts, briefs and boxers, all meant to help men hi...

29 October 2010
14:41 GMT

Adriana Lima Takes $2 Million Bra Out for a Walk in NYC

For the second time, Victoria’s Secret Angel Adriana Lima is rocking the Fantasy Bra. Wearing the $2 million bra and a vintage-looking gown, the model stepped out for a walk in NYC. The Fantasy Bra is arguably the most mediated item in each Victoria’s Secret new collection, not only because of its exorbit...

21 October 2010
14:31 GMT

The Ultimo OMG Extreme Cleavage Bra: Next Best Thing After Implants

Lingerie giant Ultimo has unveiled its latest product, the OMG Extreme Bra. Boasting both “lift” technology and silicone padding, the bra can add 2 cup sizes on any woman, and is being hailed as second best to plastic surgery. Ultimo is not a stranger to creating very good push up bras but, this time, it ...

16 October 2010
07:21 GMT

Marks & Spencer Comes Out with Bodymax Control Pants for Men

Control pants are very popular with women, as they help them hide their flaws and make the most of their strong points. Now, Marks & Spencer is bringing the same hidden aces for men – with the Bodymax underwear. Bodymax vests have already been released and, because they help the gents hide their beer bellies or...

4 October 2010
14:21 GMT

Heidi Klum Leaves Victoria’s Secret

Angel no more: model Heidi Klum has just announced that she’s hung up her wings and halo, and will no longer be one of the Angels from Victoria’s Secret, after more than a decade with the lingerie giant. As it must be common knowledge by now, Victoria’s Secret is famous with women for its lingerie c...

1 October 2010
14:31 GMT

Grow Rice in Your New Triumph International Bra

Triumph International is no stranger to coming up with unique bras for Japan, from the one that can transform into a shopping bag to help you carry your groceries, to the brassiere that comes with a sonar panel – just in case. This time, the company has created an even odder item, which actually allows the wear...

14 May 2010
16:31 GMT

Rigby and Peller Accuses Lady Gaga of Stealing Underwear

Lady Gaga is known for her obstinacy of not wearing pants even when out in public, running errands or meeting with friends for lunch. This also entails a love for underwear, for she has to choose items that look good as outerwear as well. Having been lent samples from the latest Rigby and Peller collection, the singe...

11 May 2010
11:37 GMT

Sales of Luxury Lingerie on the Rise with Older Women

Until a few years ago, it was almost unconceivable for a 40something woman to go out and buy lingerie that a 20-year-old would also wear. What with 40 becoming the new pink, as the saying goes, and women being more financially strong at that age, as compared with the other age group, sales for luxury lingerie are see...

30 April 2010
16:31 GMT

ABC and Fox Refuse to Air Ads for Plus-Size Lingerie Line

The fashion industry is going through a major transformation, one that many did not even deem possible a few years ago: it’s expanding its horizon to include plus-size models as well. While many companies are still opposing said inclusion of models of a different body size, it would seem that televisions too ha...

23 April 2010
10:29 GMT

Ultimo Drops Peaches Geldof as Brand’s ‘Face and Body’

British socialite, journalist and, as of late, model Peaches Geldof is currently caught in the middle of a photo scandal that resulted from one night of drunken partying. Star of the latest campaigns from lingerie giant Ultimo, Geldof was dropped as the face and body of the brand as soon as it was confirmed that she ...

30 March 2010
15:21 GMT

Instant Uplift Bra – More Perkiness Without Surgery

Women looking for more volume and perkiness without having to pay a fortune on implants and other types of cosmetic procedures can now achieve it with the help of the Instant Uplift Bra, which retails for just £19, as the Mirror can confirm. Shaped in the back as a sports bra, the new product is actually a comb...

10 March 2010
13:31 GMT

Kellan Lutz to Model for Calvin Klein

Fans of Kellan Lutz, who plays Emmett Cullen in “The Twilight Saga” but also had a successful career as a model, and especially of his well defined body might be seeing plenty more of him in the future. According to Fox411, Lutz could be going down the same route as Marky Mark many years ago by becoming t...

16 December 2009
07:48 GMT

Tesco Unveils Revolutionary Limitless Bra, Worn in 100 Ways

Many women have trouble finding the right bra that would go with, say, a strapless dress or the now trendy one-shoulder outfits. Since transparent straps never look good and strapless items only cause more trouble than offer a real solution, Diamond Boutique’s range for Tesco now includes the revolutionary Limi...

10 December 2009
15:31 GMT

Michael Bay’s Commercial for Victoria’s Secret Is Out

“Transformers” director Michael Bay has been handpicked for what many say is the most fortunate job in the world: direct a commercial for Victoria’s Secret, the company making the gorgeous women’s lingerie. This also means, of course, working with stunning models like Marisa Miller and other g...

8 December 2009
09:21 GMT

PeachyBody Pants Melt Cellulite Away in Just 21 Days

While many women have already started their special pre-Christmas combo of dieting and working out (but mostly the former), others will opt for the easiest way out with the help of a new product that brags of being able to do away with cellulite in just 21 days. They’re called the PeachyBody pants and are avail...

1 December 2009
15:11 GMT

Sales of Luxury Lingerie to Peak This Christmas

They often say that, when the going gets tough, women will always undoubtedly turn to cosmetic products and lingerie items to get a boost of confidence and bring themselves into a better mood. Numbers seem to show that the latter more than applies, with several UK luxury retailers telling the Daily Mail that sales ar...

26 November 2009
14:21 GMT

Ultimo Launches Bra that Adds 2 Cup Sizes in Just Seconds

They say a generous cleavage is better kept under wraps at the office, but all women know it’s an entirely different story when they go out. For those looking for more definition and volume, but also for the possibility of choosing between having these and not having them, Ultimo has designed the Day to Night b...

12 November 2009
16:31 GMT

Dita Von Teese Launches Lingerie Line for Wonderbra

This is the second year burlesque dancer Dita Von Teese collaborates with lingerie giant Wonderbra, but the collaboration has been so far incredibly successful to suddenly stop short. The other day in London, flanked by gorgeous models wearing her latest creations, Dita launched the signature Party Edition for Wonder...

24 September 2009
07:59 GMT

‘Combat Barbie’ Katrina Hodge for Senza Lingerie Campaign

Katrina Hodge is 22 years old and makes a living as a Corporal with the Royal Anglican regiment, having been awarded a medal for the bravery she displayed when she managed to disarm an Iraqi insurgent at the age of only 18. She also works as a part-time model and, as such, she is now the face of the latest campaign f...

8 September 2009
16:31 GMT

Jessica Simpson Talks About Her Lingerie Line

Post-Tony Romo, Jessica Simpson is a very busy businesswoman, looking to fill the time she now has to spare with countless projects, one more potentially successful than the other. Aside from preparing to start shooting on her VH1 reality show, “The Price of Beauty,” the star is also patiently gearing up ...

5 August 2009
13:21 GMT

Lisca Smart Memory Bra Expands in Cup Size to Body Temperature

Women looking for better support when working out or simply to have an ace up their sleeve in certain moments will soon be able to get the perfect underwear item with the Lisca Smart Memory Bra. Using special memory foam that can expand according to body temperature and then return back to normal, the bra from the li...

16 May 2009
10:01 GMT

Agent Provocateur Sales for Luxury Lingerie Are Going Strong

It was founded in 1994 by the son of famous designer Vivienne Westwood and, for a long time, it was associated only with extravagance and a certain sense of deviant boudoir behavior. Since then, though, Agent Provocateur has established itself as a luxury company, receiving endorsements from the most famous women in ...

24 March 2009
14:41 GMT

Kate Moss Dropped by Agent Provocateur

Kate Moss may be a world-famous supermodel and the beloved darling of so many famed international designers - however, British lingerie firm Agent Provocateur didn't hesitate to drop her as the face and body of their advertising campaigns in favor of a much younger model. Moss began her collaboration with the pr...

2 June 2008
10:49 GMT

Jordan Brings Her Boobs Out Again

Now, you gotta give Jordan props. Sorry, I meant Katie Price. She has got to be one of the hardest working girls in Britain, and she is certainly not afraid of putting her work on display for the others (that is, us, the audience) to judge and admire. Of course, when I say "work", I use the term in a very loose and g...

5 March 2008
11:06 GMT

AdWords Banned by Google for Being Sexy

If you bought the space and round of ads, you just got to run with it, but if you deem them as having adult content… that's a totally different story. You might have the right to be silent and banned if you take the courageous step.This was learned firsthand by the US lingerie company Pampered Passions, who foun...

28 December 2007
15:36 GMT


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