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Stories about: hasbro


Court Says ASUS Can Use “Transformer” Name

Hasbro, a maker of toys and board games that sells, among other things, “Transformers” action figures, tried and failed to get a ban on ASUS using “Transformer” in its product naming schemes. Had the Eee Pads not been able to transform from tablet to laptop, and vice versa, the court may hav...

28 March 2012
08:30 GMT

Asus Will Continue Transformer Prime Production Despite Hasbro’s Lawsuit

An Asus representative has revealed recently that the outfit has no plans to discontinue the production of tablets in the Transformer line, including the recently released Transformer Prime, despite the lawsuit started against the company by Hasbro.After the trademark infringement lawsuit was filed by the US-based to...

27 December 2011
18:01 GMT

Hasbro Disapproves, ASUS Transformer Prime Gets ASUS Sued

Irony can be a wonderful thing, until it is worn down, overused and then crushed into the ground by how the things subject to it get too many and go too far for irony to handle. Back when the Kindle Fire tablet first got Amazon sued, the irony was easy to see, given the tradition that the IT industry has for potent...

22 December 2011
05:26 GMT

Hasbro Toys Say No to Deforestation

Major enterprises which operate in several fields of activity are responsible for destroying the woodland in several parts of the globe. Hasbro, the second most influent American toy company wants to make sure that its name will be cut off this black list and has announced today that it will adopt a new packaging re...

10 November 2011
11:21 GMT

Hasbro Gets Rights to Dungeons & Dragons License

The legal dispute between video game publisher Atari and toy maker Hasbro that concerned the rights to the Dungeons & Dragons license has been settled outside of court and Habro has said that it now has all the rights to the intellectual property.The suit was initially launched way back in 2009 when Wizards of the Co...

16 August 2011
10:04 GMT

Transformers MMO Will Arrive in 2012

Jagex, an independent video games developer based in the United Kingdom, has announced that it has entered into a partnership with popular toy creator Hasbro aimed at developing and launching an MMO based on the very popular Transformers license. The new MMO is set to be launched at some point during 2012 in North A...

15 March 2011
08:40 GMT

Hasbro and Atari Battle Over Dungeons & Dragons

Hasbro, the big toymaker manufacturer and creator, and videogame publisher Atari are going to court over a disputed licensing agreement related to Dungeons & Dragons, one of the best known fantasy franchises and the setting for a variety of role playing computer games.Hasbro and Wizards of the Coast, the subsidiary i...

18 December 2009
03:42 GMT

Hasbro Family Game Night Live on Xbox LIVE

The Hasbro Family Game Night is scheduled to debut today, March 18, 2009, on Xbox LIVE, Microsoft revealed. In partnership with Electronic Arts, Microsoft has worked to make available digital versions of classical board games to its Xbox LIVE community. The promise from the software giant is that downloads will go li...

18 March 2009
08:06 GMT

EA to Publish G.I. Joe Video Game

The movie and gaming industries are becoming more and more related to each other as we're seeing quite a lot of either game-based movies, like the recent Max Payne, or movie-based games, like the future Bourne project, which will be made by Electronic Arts as part of a new partnership with the writer of the acti...

12 February 2009
02:24 GMT

Electronic Arts Profits from Hasbro Partnership, Sells 2 Million Units

Electronic Arts is definitely one of the biggest companies in the whole gaming industry, with studios developing titles for every market, be it hardcore or casual. Although the North American company didn't have the best reputation when it came to how it treated its franchises, things are starting to look up, as...

29 December 2008
02:45 GMT

Removal of Scrabulous Creates Panic

Scrabulous, one of the most popular games that could be found on Facebook, has been shut down. Those who now want to connect to the application receive the message "Scrabulous is disabled for U.S. and Canadian users until further notice," although users from outside of America also complain that their access to the g...

29 July 2008
11:58 GMT

Electronic Arts and Hasbro Aim to Push Scrabulous out of Facebook

When Electronic Arts closed a deal with Hasbro regarding the use of its Monopoly brand (EA is clearly interested in such titles) and of other intellectual property, there were many people thinking that Scrabble would be one of the first games to be re-done in an electronic form by the videogame publisher.Now Electron...

8 July 2008
02:46 GMT

Hasbro Family Game Night Announced

Electronic Arts has revealed that the Hasbro rights it has acquired are being used in the creation of a new videogame experience aimed at the whole family. After announcing that Monopoly would get a new videogame version, the producer is now unveiling the upcoming Hasbro Family Game Night.All the content in the game ...

20 May 2008
14:21 GMT

Electronic Arts Announced Monopoly

Electronic Arts has announced that it is developing a Monopoly game for the Xbox 360, Wii and PlayStation 2 game consoles, for mobile devices and for its online casual games portal called Pogo. The game will be released sometime during fall and is based on the Monopoly Here & Now: The World Edition revision of the b...

24 April 2008
18:11 GMT

Hasbro Sees Twists in Scrabulous Plot

One of the most common applications on Facebook, ranked number 9, Scrabulous, is approaching rapidly its deadline decision to be made. And it's really not like the brothers owning it have more than one option: to sell. The only thing that they may try to do is not to sell to whom Hasbro wants them to, namely Ele...

23 January 2008
03:07 GMT

Scrabulous to Be Shut Down by Hasbro

The many many applications, that Facebook includes for its users to share and enjoy, enlist logically in their ranks many games, such as Scrabulous, the online version of Hasbro's Scrabble. That seems to be reason enough for the toy company to hound its lawyers against the maker of the app. The online version is...

14 January 2008
10:17 GMT

EA Takes Hasbro Aboard for More Casual Games

Electronic Arts and Hasbro have just made available a strategic licensing agreement that promises to transform the interactive family entertainment landscape. Basically, what the agreement does is that it grants EA the exclusive worldwide rights to create digital games based upon a huge lineup of Hasbro's intell...

10 August 2007
10:48 GMT


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