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STORIES ABOUT: gamers
Study: Gamers Are Not Shy Nerds, Gaming Is Not a Mental Disorder!
It was only a matter of time until a study proving that what people think about gamers is completely wrong was released. Hopefully, this study we're talking about, and which proves that gamers are not at all "shy nerds", can be used to impress girls and, most important, change the public opinion on the matter. If it can't... we will just continue living our social lives as we do now and never listen to the one ... [read more >>]
05 June 2008, 12:06GMT | (c) 2008 Softpedia
Gamers Like Jon Stewart
At the MI6 Conference (San Francisco) that deals with the business side of the videogame industry, Gerardo Guzman, director of Nielsen Games, presented the results of an analysis made by one of his media studies. The presentation revealed video gamers’ shopping behavior, consumer insights and online, TV and print media consumption habits. It was a marketer’s paradise. Gamers seem to watch less TV than the general North America ... [read more >>]
11 April 2008, 19:06GMT | (c) 2008 Softpedia
Gamers Are Prime Marketing Targets
At the San Francisco-hosted MI6 Conference that tackles issues related to the business side of the videogame industry, one of the more interesting panels (apart from the one that said World of Warcraft was not a success) dealt with the way advertisers are seeing people that play games as one of the most interesting core groups ... [read more >>]
10 April 2008, 14:06GMT | (c) 2008 Softpedia
72% of US Population Plays Games
The latest reports from sales tracking group NPD claim that the US gaming population has grown to 72% in 2007, compared to 64% in 2006. Offline play still wins the battle against online play, with only 42% of those who spend their time enjoying a video game doing it online. Another interested aspect revealed by the study is the fact that only 2-3% of the total own multiple consoles – and things are quite unlikely to change in the ... [read more >>]
03 April 2008, 15:06GMT | (c) 2008 Softpedia
Weekend Reading: Mario and Sonic Redux
As Calin needed to take a week off and cry himself to sleep after reading some of the comments (both here and on Digg) that his & ... [read more >>]
21 March 2008, 19:31GMT | (c) 2008 Softpedia
Michael Fitch on Iron Lore Closure
Iron Lore closed down last week. Even if the games they put out were critically appreciated and even if they were in charge of developing ... [read more >>]
03 March 2008, 05:27GMT | (c) 2008 Softpedia
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